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Shoe Dog mp3 audio Unabridged by Phil Knight (Author), Norbert Leo Butz (Reader)
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company¡¯s early days as an intrepid start-up and its evolution into one of the world¡¯s most iconic, game-changing, and profitable brands.
In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike¡¯s annual sales top $30 billion. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today.
But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At twenty-four, after backpacking around the world, he decided to take the unconventional path, to start his own business¡ªa business that would be dynamic, different.
Knight details the many risks and daunting setbacks that stood between him and his dream¡ªalong with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.
'The best book I read last year was Shoe Dog, by Nike's Phil Knight. Phil is a very wise, intelligent and competitive fellow who is also a gifted storyteller' -- Warren Buffett 'Shoe Dog is a great American story about luck, grit, know-how and the magic alchemy of a handful of eccentric characters who came together to build Nike. That it happened at all is a miracle, because as I learned from this book, though we are a nation that extols free enterprise, we also excel at thwarting it. This is Phil Knight, one on one, no holds barred. The lessons he imparts about entrepreneurship and the obstacles one faces in trying to create something, are priceless. The pages I folded down are too many to mention.' -- Abraham Verghese, author of 'Cutting for Stone' 'A touching, highly entertaining adventure odyssey, with much to teach about innovation and creativity. Phil Knight takes us back to the Big Bang of the swoosh, recalls how he first begged and borrowed from reluctant banks, how he assembled a crew of eccentric but brilliant misfits, how they all worked together to build something unique and paradigm-changing. An inspiration for everyone with an unconventional dream.' -- Michael Spence, Nobel Prize-winning economist 'I've known Phil Knight since I was a kid, but I didn't really know him until I opened this beautiful, startling, intimate book. And the same goes for Nike. I've worn the gear, with pride, but I didn't realize the remarkable saga of innovation and survival and triumph that stood behind every swoosh. Candid, funny, suspenseful, literary this is a memoir for people who love sport, but above all it's a memoir for people who love memoirs.' -- Andre Agassi `A refreshingly honest reminder of what the path to business success really looks like. It's a messy, perilous, and chaotic journey riddled with mistakes, endless struggles, and sacrifice... In the pages of Shoe Dog, however, Knight opens up in a way few CEOs are willing to do. He's incredibly tough on himself and his failings... Knight is amazingly honest about the accidental nature of his company's success... It's an amazing tale. It's real.' -- Bill Gates --This text refers to an out of print or unavailable edition of this title.
About the Author
One of the world¡¯s most influential business executives, Phil Knight is the founder of Nike, Inc. He served as CEO of the company from 1964 to 2004, as board chairman through 2016, and he is currently Chairman Emertius. He lives in Oregon with his wife, Penny.